Rating Movies with Fear Pheromones
Researchers at the world-renowned Max Planck Institute have been successful in identifying a quantifiable criterion for measuring fear.
Video Transcript
Researchers: C. Stönner, A. Edtbauer, B. Derstroff, E. Bourtsoukidis,
T. Klüpfel, J. Wicker, and J. Williams (Max Planck)
- Humans emit volatile organic compounds in response to certain movie scenes
- The scientists connected a mass spectrometer to the cinema’s ventilation system and analyzed the data
- The isoprene concentrations in the cinema hall were found to correlate with the voluntary ratings of films (e.g., FSK 12)
- This study has fantastic global implications, because we now have a quantifiable criterion for fear
- Publication link: https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0203044
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